Cheese is a smart snack! - WXOW News 19 La Crosse, WI – News, Weather and Sports |

Wisconsin Dairy News

Cheese is a smart snack!


January 13, 2009

We all snack from time to time, but the trend nowadays is opting for healthier snacks.

 "There are still four items that we are snacking on more in the evening. Those four items are yogurt, nuts, cheese," said NPD Group Vice President Harry Balzer.

Although healthier choices are catching on, convenience is also a factor in the snacks that we choose.  Cheese manufacturers like Sargento and Kraft have created products that offer consumers exactly what they are looking for.

 "Portability and freshness are important to consumers and um, having these products be individually wrapped, provide those benefits," said Sargento Foods Marketing VP Chris Shuman.

According to the research firm, the NPD Group, 61% of consumers view cheese as a healthy snack.  Packed with calcium and other essential nutrients, cheese is a snack of choice.

"It is a good product. it has a halo of being a healthier product so certainly certain types of cheese can be viewed as healthier products, but I think it's all about can you make my life easier. And I don't think cheese is a hard thing to uh snack on," said Balzer.

Convenient packaging and product variety make cheese snacks a big hit with consumers of all ages.  Just ask Tina Vaszily, mother and snack-giver.

"With two kids it's easy if its portion controlled and individually wrapped. I can just grab it and give it to them and know that they're eating the right amount," said smart snacker Tina Vaszily.

Another positive aspect to snacking on cheese is that it helps meet part of your three dairy servings for calcium and other essential nutrients.  So snack on!

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