Local traffic remained steady Thanksgiving weekend - WXOW News 19 La Crosse, WI – News, Weather and Sports |

WEST SALEM, Wisconsin (WXOW) – Thanksgiving traffic on Interstate 90 was at its worst Sunday afternoon, State Patrol troopers said.

Even then, there was a steady flow of traffic in the Coulee Region, despite the increased volume of cars, said State Trooper Ryan Smith.

With the exception to Black Friday, traffic had been heaviest in the early morning and late evening, he said.

"This year, as far as the Coulee Region goes, we have a steady flow of traffic. I-90 is not your busiest stretch of roadway, but when you get into Madison where it's I-30, (I-90, I-94), or in the Milwaukee area where you have (I-94, I-43), you're definitely gonna see a higher traffic volume," Smith said.

As far as comparing the traffic to past years, the number of cars on the road has not escalated, Smith added.

The Labor Day and Memorial Day weekends usually generate the highest traffic flow, he said.

AAA estimated 39 million people would be traveling by car Thanksgiving weekend nationwide.