Freedom Fest Hall of Honor remembers veterans - WXOW News 19 La Crosse, WI – News, Weather and Sports |

Freedom Fest Hall of Honor remembers veterans

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LA CROSSE, Wis. (WXOW) -  The 7th annual Freedom Fest honors service men and women and their families with live entertainment, food, and other events.

The Hall of Honor at the UW-La Crosse Veterans Memorial Sports Complex is more than just a way to remember and honor those who serve, according to Don Weber, the Founder of Freedom Fest.

Funding the Hall of Honor is the reason why Freedom Fest started in the first place. Seven years ago Weber had the idea for the hall, but funding fell short so he went to the university for help.

The university and its students graciously offered a $750,000 loan to fund the Hall of Honor.  Weber said they've paid back more than half of what they owe. One way they've been able to pay it back is because of the volunteers.

"Without the volunteers we would never succeed because we would have to hire all this help," said Weber.

Ben Pfiffner is one of 300 volunteers, most from LHI, the company Don Weber founded, who spends two days setting up the event.

Pfiffner served in the Air Force for four years, but he isn't done serving. "I like to think of it as a lifelong service, giving back in anyway that I can," said Pfiffner.

General Admission tickets are still available for Saturday's Freedom Fest. Visit the Freedom Fest website for details.

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