Privacy Policy - WXOW News 19 La Crosse, WI – News, Weather and Sports |

Privacy Policy

Online Privacy Policy

WXOW-TV owns and operates WXOW-TV may use Personally Identifiable Information (your name, e-mail address, street address, telephone number) subject to the terms of this privacy policy. This policy applies only to information collected by and does not impact information collected or used by WXOW-TV, or their affiliates through other means.

Information collected from users

How we collect and retain information depends on the portion of the site you are accessing, the activities you elect to participate in and the services provided. You can visit many pages on our site without providing any information. Other pages may request you to provide information, such as when you register for access to portions of our site, request certain features, sign up for a subscription or make a purchase. You may also provide information when you participate in message boards, chat rooms and other interactive areas of our site.

Like many websites, also collects information automatically and through the use of electronic tools that may be transparent to our visitors. We may log the name of your Internet Service Provider or use "cookie" technology. As technology progresses, we may also gather information through other means. In some cases, you can choose not to provide us with information, for example by setting your browser to refuse to accept cookies, but doing so may limit your ability to access certain portions of the site or may require you to re-enter your user name and password.

What we do with the information we collect

We will use your information only as permitted by law. Aggregated Information (information that does not identify you personally) may be used in many ways. Aggregated Information may occasionally be shared with our advertisers and business partners, but cannot be used to contact you individually.

We also collect information to enhance your visit and deliver more individualized content and advertising. For example, we may use Personally Identifiable Information collected on to communicate with you regarding our Terms of Website Use, products and services offered by, WXOW-TV and other affiliates and partners, administration of contests, processing e-commerce transactions and other topics we think you might find interesting. We reserve the right to share this information with other WXOW-TV business units and affiliates. This policy does not apply to any affiliate's use of such information.

Personally Identifiable Information collected by may also be used for other purposes including but not limited to site administration and troubleshooting. Certain third parties who provide technical support for the operation of our site may access such information.

We may also disclose your information in response to a court order, at other times when we believe we are reasonably required to do so by law, in connection with the collection of amounts you may owe to us, and/or whenever we deem it appropriate or necessary to give such information to law enforcement authorities. We may not provide you with notice prior to disclosure in such cases.

Your choice to opt out

The news and content on is supported by advertising revenue and a controlled program of e-mail marketing is an important element of our online publishing business. We sometimes permit our advertising and promotional partners to e-mail you about services, features, products, special offers and unique content we believe might interest you. If you prefer not to receive e-mail communications sent directly from our advertisers or promotional partners, you will be given an opportunity to decline before you provide us information we might use for this purpose. If you decline at the time you provide us such information, we will not share the Personally Identifiable Information you provide with non-Affiliated advertisers for such purposes, though we may on occasion send you information on their behalf.

Affiliated sites, linked sites and advertisements

WXOW-TV and expects its partners, advertisers and third-party affiliates to respect the privacy of our users. However, third parties, including our partners, advertisers, affiliates and other content providers accessible through our site, may have their own privacy and data collection policies and practices. For example, during your visit to our site you may link to, or view certain content that was actually created or hosted by a third party. WXOW-TV is not responsible for the actions or policies of such third parties. You should check the applicable privacy policies of those third parties when providing information on a feature or page operated by a third party.

While on our site, our advertisers, promotional partners or other third parties may use cookies or other technology to attempt to identify some of your preferences or retrieve information about you. Through features available on our site, third parties may use cookies or other technology to gather information. The use of cookies is standard in the Internet industry. WXOW-TV and do not control the use of this technology or the resulting information and is not responsible for any actions or policies of third parties. You may be able to set your browser to refuse cookies or indicate when a cookie is being sent. However, if you refuse cookies, you may limit your ability to access certain portions of and other sites.

Be careful and responsible when you are online. If you voluntarily disclose Personally Identifiable Information on our site, such as in message boards, chat areas or in advertising or notices you post, that information can be viewed publicly and can be collected and used by third parties without our knowledge and may result in unsolicited messages from other individuals or third parties. Such activities are beyond the control of WXOW-TV, and this policy.

Children's Privacy

WXOW-TV and is particularly concerned with providing a safe environment for children. We do not knowingly collect or solicit Personally Identifiable Information from or about children under 13 except as permitted by law. If we discover we have received any information from a child under 13 in violation of this policy, we will delete that information immediately. If you believe WXOW-TV or has any information from or about anyone under 13, please contact us at the address listed below.

We strongly recommend parental supervision when a child uses the Internet, particularly when a child uses email. We also encourage parents to instruct their children not to give out personal information over the Internet.

Contacting us

We can be reached by contacting:


3705 CTH 25
La Crescent, MN 55947
Main Phone-1-507-895-9969
Fax: (507) 895-8124

Changes to Privacy Policy

WXOW-TV and reserve the right to change this policy at any time. You should check this page periodically for changes. Your continued use of our site following the posting of changes to these terms will mean you accept those changes. Information collected prior to the time any change is posted will be used according to the rules and laws that applied at the time the information was collected.

Governing law

This policy and the use of are governed by the law of the state in which WXOW-TV's principal office is located. Any claim related to or this policy shall be brought in a Federal District Court serving the location where WXOW-TV's principal office is located or the state court of the county in which WXOW-TV's principal office is located, within one year after the claim arises. You agree no such claim may be brought as a class action. Users of consent to the jurisdiction and venue of these courts as the most convenient and appropriate for the resolution of disputes concerning this policy. is controlled, operated and administered entirely within the United States . If you are located outside the United States , please note the information you provide to us will be transferred to the United States . You hereby consent to this transfer.

In the event case of any conflict between the terms of this policy and the terms of any electronic or machine readable privacy policy, the terms of this written policy shall control.

Copyright © 2006 WXOW-TV. All rights reserved.

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